by HolgerE
Chicago Chevy Silverado drivers will have the chance to drive the Chevy Volt in new videogame
When commercials, print ads, outdoor advertising and even online pop-ups aren't enough, what's a car maker to do? Maybe slip in an ad in a video game? Perhaps it's not that the mainstream media isn't working, but that a whole other audience can be reached through this slightly offbeat venue.
Movie advertising has worked for many years so why not another area targeting much
Monday, August 30, 2010
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